Creative Advertising film night promotion // Blurred hand out initial development

 First layer to be placed on trace

Second layer 

After printing out this at the early stages to see how / if it would work I quite liked the effect of the trace with the printed text on over the samecolour background, but my only worry would be that the yellow type on the second layer would still be visable and therefore the type could be readable all the time which is not what I want.

I will need to print it properly before I can see if it works but after talking with josh I decided to had a third layer and instead of having type on the trace layers I will just print the image on the trace and only have the type on the last layer so people will have to peel back the layers before they can seethe information.

How I intend the flyer to work

New production method

i will print both a blue and a yellow layer on trace which will be layered up to create a blurred photograph which is all people will see originally.

 The third layer will hold the type as you can see below so once the first 2 layers are pulled away the required information is legible and readable promoting the phrase 'I was bland but now i can see"