Sunday 30 March 2014

Isobel Moore Photography // Handout concept

Below is my concept for Isobels handouts that she will be handing out at the end of year show, The idea comes from the view finder concept of the logo, each handout would be a segment of a photograph, as if you were looking through a lens, the photo would be split into 4 quarters and displayed as you can see below.




I made some quick mock ups and thought that when printed well this would work really nicely ad grab attention at the EoYS. However Isobel was worried that people would take all 4 of the handouts instead of just one, which would waste them, but i tried to convince her that it would be eye catching and get her more attention than just a full sized photo with each, as well as the fact it fits nicely with the concept but she wasn't convinced and suggests I use some of her other photos.






Below is the chosen design to be printed on the back of the handout, Isobel only wanted her contact detail, so it is basically just an A5 Business card.
2 alternate variations for the layout on the back of the handout.



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