Creative Advertising film night promotion // Perspective poster

The first idea that we really were motivated to start with because we loved the concept was the perspective type, the idea is to create a series of posters that are all presented at different depths but from a certain position the posters work together and there is a readable message on the poster. this links to the fractal zoom that is constantly used throughout the film.

we first tried modeling it at a small scale to work out how we would layout the series of posters but we found this really difficult to do accurately and realised that we would need to do a life size version and project the design onto the posters to give us a starting point.

We set up a series of A1's hanging at different depths and levels and then projected our proposed design onto the sheets to see what information would be needed on each poster.

In theory this idea would have worked really well, but after 2 days of trying to accurately mark out what information would be needed on each poster, the exact size and depth of each layer as well as us trying to work out how and where we would set up with promotion. We ultimately decided that it would take us too long to figure out and produce and as we want to create a series of outcomes we just didn't have the time to spend this much time on one element. therefore we decided to leave it, even though I did feel a bit dis heartened because I think it would have worked really nicely if we would have succeeded.