Creative advertising Film Night promotion // Production of products

We decided to screen print all of the elements that we could for 2 reasons, first is that this way we can ensure that a consistent colour is used throughout the products, and also as we want to produce many of each of the products screen print allows us to re produce each design simply and quickly.

We produce many of the products together as we both wanted to make sure we were doing it correctly and consistently and we also wanted to make joint decisions on certain matter which we wouldn't have been able to do if we produced the products separately.

We are going to screen the Business cards and the Book design

We decided to letterpress the small amount of text that we intend  to include in the book as this would allow us to purchase a empty pre produced book and recreate the same sentence and visuals in numerous books.

The acetate sheets were digitally printed at a cost of £10 per meter so they were quite expensive to produce but the outcome was pretty impressive.

We used the same acrylic paint to paint both the signs and the screen prints, this was we definitely new that the colour would be consistent throughout

We ended up producing 2 different signs out of our laser cut brain design, one of whihc would be presented on a light box to allow the light to shine through and promote the original concept, and we used the negatives of the laser cut piece to create another wooden advertisement where we just reversed the colour.

After we had produced the light box poster to a point where we were happy we needed to find a way to safely present it around the college, we went down to the wood work section to see if we could get someone to make us a mount for the light box.

The mount we got made was brilliant and sturdy at the end, even though it would have been nice to be able to paint the stand, we had just ran out of time by that point and needed to get the promotions out there.