Sunday 11 May 2014

LCoM Street Food festival // Design Development

By using a wacom tablet, I started to create some script text on Illustrator which would both highlight the theme of decorative chalk boards as well as the use of mustard and ketchup as a writing tool.



I tried to incorporate specific elements of music into the type to link both the music and food elements of this brief








 I intended to some form of patterned / food related background to work as a base for the typography to sit on

- Table Cloth pattern, is a recognisable and clear link to food, especially cheap looking disposable cloths that you  commonly find at street food environments.



- The chalkboard accompanied by the hand rendered script type will create a clear visual that links to street food


- The brown paper bag is a common material that street food containers are served in, this would link well with the ketchup and mustard typography 


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